Anything Printing Blog

Welcome to the Anything Printing where we talk about the importance of promotional products in your marketing mix and provide tips and tricks to give your brand a competitive edge in the marketplace.

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Looking for Retail partners in the Quinte region

Untitled design (1)We are in search of a 10-20 mid to high level traffic retail locations with-in the region to place one of our brochure holders.

We would like to place a letter size brochure holder on your counter or table for your clients to read while visiting or waiting for your services while in your office.

We will come once every 3-4 weeks (Or sooner if required) and re-stock our brochures with new offers and promotions.

In return we will offer your business a large discount on any of our product lines including Hats, Apparel, Promotional Products, Trade Show Products, Office Printing, Business Cheques and Toners you use in your office.

Contact us for more information:  sales@anythingprinting.ca or (613) 920-2318

Thanks in advance!

Do Car Dealerships benefit from giving Promotional Gifts?

Over the past several years, dealers have been forced to make difficult choices in prioritizing which marketing and advertising channels to use to help build their brand with consumers. As a result, many dealers have chosen to cut promotional item spending as a way to cut expenses and shift limited resources to other brand-building tools.

Study after study, however, shows that promotional items are an essential part of any retailer’s marketing and advertising strategy. These products continually deliver results in helping retailers, including dealerships, quickly and cost-effectively claim their space in the hearts and minds of consumers. Consumers benefit, too, when they view branded items as useful.

With that in mind, here are answers to three common questions  dealers ask about offering promotional products to consumer sand a few suggestions:

Don’t consumers just throw promotional items away when they get home?

No, they don’t. It’s easy to dismiss branded items as “trinkets and trash” that will disappear as soon as the nearest waste can is found. Research shows, however, most consumers will keep promotional items they consider useful, such as tote bags and writing instruments. In fact, usefulness is often cited as the most important reason why consumers keep an item.

Also, keep in mind that when consumers keep a branded item they tend to keep it an average of one to four years. During that time, your dealership’s brand and message are exposed and reinforced repeatedly with consumers, a unique benefit of promotional products over other types of marketing tools.

Do people really notice my logo and message on a giveaway?

Yes, and they remember it, too. A study conducted by PPAI Research indicated nearly 90 percent of people surveyed could recall the promotional product they received and the advertiser’s name. Nearly 75 percent of people also remembered the intended message. The products with the greatest advertiser-message recall included pens, calendars, coffee mugs, and magnets—all of which also offer the “usefulness factor” consumers prefer.

Will consumers really change their opinion of my business, because I gave them a promotional product?

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Yes. According to a 2010 global advertising study by the Advertising Specialty Institute (ASI), more than 40 percent of promotional product users have a more favorable impression of an advertiser after receiving an item. Moreover, nearly 40 percent of those same respondents said they would likely shop at a business that distributed a branded item. As you focus on reputation management for your dealership, promotional items offer a tangible way to influence consumer opinion of your brand.

As research shows, promotional products are important tools in helping your dealership build its brand and reinforce its relationship with consumers day after day, month after month, and year after year. Claim your space by offering branded items that consumers deem useful in order to get the best bang for your advertising buck with each impression made.

How can I use Promotional Items at our dealership?

Many automotive dealerships new and used are discovering the benefit of giving a client or prospect something before leaving their dealership.   

But, before just buying something to have to give away put some thought into it and ask yourself a few questions first.

  • Who am I giving these gifts to?  (Service clients, New car or used car purchase, test drive prospects)
  • How much is that customer worth to you over the next 5 years?  Over a lifetime?
  • What promotional items will strike a nerve with them to keep it around for years?

We have created a small list below of a few popular ideas below:

  • Referrals – Rather than give money why not a nice stainless steel coffee mug with your name on it and a polo shirt to wear around for you
  • Test Drive – Don’t let them walk away with nothing give them a lower end hat for coming bye
  • Car Purchase – Give a nice keychain with your company name engraved or printed on it, add a personalized licence plate holder, an emergency car care kit and throw in a nice hat
  • Service Clients – Give them a printed lanyard and attach it to their keys before they pick it up
  • Auto Detailing – Place an air freshener with your logo in the car and give a lower end hat

***The items listed above are suggestions only.  Depending on your target market and demographics there may be better options for you.  Search our website www.anythingprinting.ca where you will find thousands of great promotional ideas to choose from.

Every department is vital to the dealership’s success and a client’s value in the auto industry is worth an average of $4,000 – $5,000 per year.  Go out of your way to impress new and returning clientele and for a small fee your clients will help you build your brand stronger than ever and increase your ROI!

Contact us with any promotional products, apparel, headwear, trade show or print questions you have today! (613 ) 920-2318 or sales@anythinyprinting.ca

 

 

How to buy embroidered hats / caps

Ordering hats for your business, sports team or personal use has never been easier!

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Follow these simple steps listed below:

Step #1 – Choose Hat Design
Choose a hat design and colour that compliments your logo, company branding, target market or event.  You should also consider how the hat will be used.  For those who will be spending a lot of time outdoors we recommend using a Polyester fabric as it does not fade as fast in hot or sunny conditions as a cotton hat.  

Step #2 – Imprint Design
It all starts with your design.  Having a crisp well laid out design is key.  Having too much colour or detail may not work well with embroidery (ie. gradients, small text, PMS colours, small line work).  You will need to submit your logo in a high resolution (.EPS file) to get exact pricing of how much your hat decoration will cost per piece.

Step #3 – Get a Virtual Proof
Once you have chosen the hat you’d like, email us (sales@anythingprinting.ca) with the hat item number and your design.  We will create a virtual proof so you can see what your branding will look on the hat.  This step allows you to update any changes you’d like before your hats go into production.

Step #4 – Digitize Your Design File
Your design must be converted to digitized file (.DST) to determine the thread count needed to embroider your logo.  Your logo only needs to be digitized once.  The great thing about having a .DST is that it will work to print your logo on both hats and apparel you order in the future.

Step #5 – Place your order!
Once you approve your virtual proof then only steps left are to digitize your logo and get your hats into production.  Please allow 7-10 days to receive your hats after final approval.  At peak seasons in the year it can sometimes take up to 3 weeks to receive your hats.  In this case you will be notified at the time you place your order.

To view our full line-up of hats please visit our website

If you have any further questions about our hats or just printing hats in general please contact us direct.

Coroplast Signs WORK

Coroplast signs are one of the most cost effective ways to drive more leads and help build your brand.  Coroplast signs are very durable, long lasting and can be used in a variety of ways.  Add grommets to have a hanging sign or place them in a frame.

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We offer digitally printed coroplast signs in a variety of sizes and thicknesses depending on the use.  We can add grommets for hanging if required.  We have A Frames and H Frames available.  We can assist with graphic design if required.

We have great pricing and provide FAST shipping in Canada.

Contact us for more information.

PH: (613) 920-2318
EM: sales@anythingprinting.ca

Business Cards and Graphic Design Special!

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Keep your customer warm this winter with our stylish toques!

anything-printing-acrylic-toqueToques are a great promotional item to give-away or sell for fundraising as they an essential winter apparel piece.

We have a toque for every budget. Purchase blank or decorated. Embroidery available.

Design not included. Delivery and taxes extra.

Contact us for more information.

PH (613) 920-2318
EM sales@anythingprinting.ca

www.anythingprinting.ca

36″ W x 82″ H Retractable Banner Stand w/ Premium Polyester

anything-printing-36in-w-x-82in-h-retractable-banner-standRetractable Banner and Stand printed with Premium Polyester

  • 36″ W * 82″ H
  • Premium Polyester
  • New Fail Proof Header
  • Full color digital graphics
  • 1 year Hardware Warranty
  • 1 year Graphic Warranty
  • Ships in 5-7 days
  • Setup charge: $50 (G) per graphic

Our banners are ideal for trade shows, events, point of sale and presentations.

Visit our Promo eStore and browse our large selection of banners, banner stands, canopy’s, display counters and more!

Contact us for more information.

PH: (613) 920-2318
EM: sales@anythingprinting.ca

How to order custom hats

AnythingPrinting - Excel chino twill contrast sandwich visor (decorated)Buying hats for your business, team or event has never been so easy.  In this post we’ll explain what you need and how easy it is to get your logo on one of hats.

  1. First you’ll need to have a high resolution file of your logo or the image you’d like 
  2. Choose a style of hat you like – https://goo.gl/oMpJRt
  3. We need to digitize your logo or image for embroidery
  4. We send you a proof to approve to print
  5. We print your hats and drop ship them directly to your location

We offer one of the largest selections of high quality knit hats, toques and visors.  

We provide industry leading service, great pricing and fast delivery.

Contact us for more information.

PH: (613) 920-2318
EM: sales@anythingprinting.ca

Ritz Pen by Bic – $0.35 ea (Min 300)

anything-printing-ritz-pen-by-bicPlunger action retractable ballpoint. Smooth, satin silver barrel. Shiny clip and plunger. Vibrant, patterned trim colors.

  • Mechanism: Plunger-Action
  • Ink Color/Point Style: Black ink with medium point.

Price Includes

1-color imprint, 1 location

Imprint

Screen Print Back Side of Barrel 1-1/2″w x 1/2″h 1 color(s) included 5 color(s) max, Standard

Product Dimensions

5-5/8″l x 13/32″ dia.

Product Colors

Silver/Black, Silver/Green, Silver/Purple

Product Materials

Plastic

Additional Ordering/Imprint Info

Over 200 products have been selected from the BIC Graphic family of brands to support WWP. From January 1, 2016 through December 31, 2016, BIC Graphic will donate $2 per order on specially marked products.

Production Time

  • Standard :5 business days.
  • 24 Hour :1 business days.
  • per Add’l Color :1 business days.
  • Optional Packaging :1 business days.

View our large selection of quality pens on our Promo eStore.

Contact us for more information.

PH: (613) 920-2318

EM: sales@anythingprinting.ca

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